News Without Readers. Why Media Are Losing Audiences Worldwide and How This Is Happening in Russia
In 2025, Russian internet resources in the «News and Media» category lost up to 15% of their views and visitors in Yandex and Google. According to Kokoc Performance, organic traffic in the first half of 2025 fell by an average of 30% (in some cases — by up to 60%). This reflects a global trend: people are tired of bad news and simply unable to process the huge volume of incoming information.
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